Up until now, CTIA was the third-biggest show for electronics, divided into two parts. The first one, held in Spring around April focusing around wireless and consumers, and then another IT and enterprise-oriented again in the fall. In the last couple of years, though, the industry has changed with a couple of companies like Apple and Samsung taking most of the spotlight and choosing to hold their own events to launch new products instead of bringing them to shows like CTIA.
Changing to September will allow phone makers to actually announce new devices for the Holiday season and is one of the reason for CTIA to merge the shows into one big ‘super show.’
Additionally, it will free up manufacturers from the burden of dealing with three separate big shows in the first half of the year.
The change will take place in 2014 with CTIA 2014 being held on September 9-11, 2014 in Las Vegas.
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