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Android and iOS continued to dominate the sales, with 52% of total units sold powered by one tiny green robot, and 35% going to Apple in Q3. Windows Phone didn't budge at 2%, but it's not overly surprising, considering that WP8 wasn't launched at the time, and the Lumia 920 and HTC 8X weren't sold yet.
As for apps, the most used ones by said army of green robot aficionados are the following:
| Rank | Apps | Avg Unique Users | YTD Change % |
|---|---|---|---|
| 1 | Google Search | 44,386,000 | 54% |
| 2 | Gmail | 44,516,000 | 45% |
| 3 | 42,379,000 | 48% | |
| 4 | Google Maps | 41,976,000 | 41% |
| 5 | YouTube | 32,223,000 | 70% |
| 6 | Pandora Radio | 11,600,000 | 55% |
| 7 | 10,674,000 | 122% | |
| 8 | Adobe Reader | 10,354,000 | 64% |
| 9 | Advanced Task Killer | 9,569,000 | -11% |
| 10 | The Weather Channel | 8,983,000 | 59% |
| Source: Nielsen, Data from January – October 2012 (Android only). Ranked on average monthly unique users.
Read as: During 2012 44 million Android smartphone owners used the Google Search app on average each month, growing their unique users 54% between January and October 2012.
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| Rank | Apps | Avg Unique Users | YTD Change % |
|---|---|---|---|
| 1 | Maps | 32,365,000 | 23% |
| 2 | 28,585,000 | 51% | |
| 3 | YouTube | 22,626,000 | -4% |
| 4 | Stocks | 21,080,000 | 51% |
| 5 | Weather | 20,531,000 | 41% |
| 6 | Facebook Messenger | 10,458,000 | 544% |
| 7 | The Weather Channel | 10,446,000 | 54% |
| 8 | 9,748,000 | 47% | |
| 9 | Pandora Radio | 9,563,000 | 47% |
| 10 | 6,910,000 | 197% | |
| Source: Nielsen, Data from January – October 2012 (iOS only). Ranked on average monthly unique users.
Read as: During 2012 28 million iPhone owners used the Facebook app on average each month, growing their unique users 51% between January and October 2012.
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