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Android remains the world’s most popular operating system in Q3, iPhone 5 gives it heat in the States

Android remains the world’s most popular operating system in Q3, iPhone 5 gives it heat in the StatesAndroid has grown its share almost all over the globe and remains the world’s most popular operating system, according to the latest report by UK-based analysts from Kantar Worldpanel ComTech.

The Kantar report focuses on the state of the mobile market in the United States, the UK and Europe as a whole in the third quarter of 2012.

So what are the numbers? Android leads in the United States, but with less. Its commanding 66.4% share has shrunken down to 57.5%, cannibalized by the growth of the iPhone which now has a 35.7% share. Interestingly, RIM has now become less popular than Windows Phone, but both have a very marginal sub-3% representation in the States.

Jumping outside the States, Android is confidently the market leader growing share. In Great Britain, Android controls 58.2% of the market, followed by the iPhone with 28%.

In Europe, Android jumped to an even more impressive 67.1% while the iPhone is a distant second with 16.5%.

Interestingly, Kantar thinks that for the week or so of availability, the iPhone 5 has swung the stakes in favor of Apple:

“We can see that in markets with a large number of existing Apple customers, sales have already seen a significant boost. We expect this momentum to be fully realized in the next set of results,“ Kantar analyst Dominic Sunnebo said.

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